Thursday, January 26, 2012

Study Guide--Exam One

Hey Folks!  You can find a (traditional) copy of this document on blackboard but here is the study guide for exam one. Feel free to put any questions you may have over Twitter--be sure to use the hashtag #bsupop! Happy studying!


COMM 322
Study Guide: Exam One

·         The tension in being “addicted” to a popular culture artifact
·         Rhetoric’s bad rap
·         History of rhetoric
·         Rhetorical criticism
o   Definition
o   Explanation of your job as critics
·         What is popular culture and how do we study it
o   Assumptions of scholars who study popular culture
·         Key vocabulary words
o   Ideology/hegemony
o   Rhetoric
o   Rhetorical criticism
o   Rhetorical situation
o   Culture
o   Mediated Popular Culture
o   Text
·         Rhetorical perspectives/methods
o   New-Aristotelian
o   Narrative
o   Dramatist
o   Marxist
o   Feminist
§  You should be able to tell the difference among these perspectives
§  You should be able to analyze a text through each of these perspectives and know what types of things the perspective would attune to
·         Media
o   Assumptions of scholars who study media
o   What does it mean to say the media is a site of struggle
o   Difference in mediums
o   Media-centered perspective
o   Parasocial Relationship
o   Media Logic
o   Cultivation Theory
·         Social Media
o   Choice between “live” activism and online activism (feminist politics and other examples)
o   Difference between Gladwell and Stone’s feelings about activism and how that links (or does not link) to social media
§  Your opinion (based in our readings) about who is right and for what reasons
o   Difference between social and alternative media and traditional/industrial media
§  You should be able to provide examples
§  EX—Japan coverage (and others)
o   Alternative media
§  Definition
§  Assumptions
o   Impact of social media on interpersonal relationships and critical thinking skills
§  Good and bad
§  Roiphe and Moore and Harmon (who argues what)
§  Texting
§  Social networking and intimacy and friendship
§  Short term thinking vs. long term thinking
o   The Power of Many
§  Changes that the internet has made on advertising
§  Examples listed in the article and your own
o   Twitter
§  Hashtags
§  Options
§  Pros/cons
§  Tie to general ideas about activism
§  Trending ideas

·         In general, a good way to study is to know the basic, definitional information about each concept and be able to provide your own examples to illustrate.  The test will ask you to provide examples AND identify examples. 
·         I WILL PULL EXAMPLES FROM THE CLASS BLOG so you would be wise to be caught up on your blog reading
·         I will provide a full breakdown of the test when we review in class but expect the test to be a blend of multiple choice, short answer, and at least one essay.  



No comments:

Post a Comment